Digital Marketing

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8 Examples of Emotional Appeals in Advertising (And Why They Work)

Emotions factor into human decision-making, shaping how people perceive the world and interact with it....

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Top Websites in the Philippines: 13 Popular Sites Uncovered

The key features of top websites and users' digital habits of users can help you gain insights into trends shaping the Filipino online experience.

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Becoming & Hiring a Content Writer in the Philippines

Poor content quality, limited creativity, and lack of keyword optimization… are these issues your brand...

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Most Subscribed YouTube Vloggers in the Philippines (2024)

Dive into the world of YouTube vloggers in the Philippines and harness their influence to engage with your ideal audience. Read about them here.

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Generation Alpha Characteristics That Marketers Need to Know

Need help getting through to your audience?Contact us and let Spiralytics show you our tried-and-tested...

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Marketing to Gen Z in the Philippines

Navigating the Gen Z Marketing Landscape? Skip the guesswork and consult with our marketing experts...

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AI Marketing: A Comprehensive Guide to Grow Your Business

Artificial intelligence is taking the marketing industry by storm. Learn here how AI marketing can improve customer satisfaction and drive business growth.

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Digital Marketing Trends for 2023

Marketing has always been about reaching your target audience at the right time and place....

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66 Statistics That Prove Emotional Marketing Works

Emotional marketing focuses on reaching basic human emotions such as anger and joy to get people to act, whether that’s sharing a video or buying a product.

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Gender Marketing: Should Marketers Shape or Shatter Stereotypes?

For years, the world has commonly operated ads based on gender-tailored stereotypes. Women are often...

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Microtargeting in Digital Marketing: What it Is and How it Works

In this day and age, there’s plenty of data available to brands. The world has...

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5 Ways Marketers can Prepare for a Cookieless Future

The death of third-party cookies is on the horizon, threatening personalized marketing techniques. Read this blog to help you prepare for a cookieless future.

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Sustainable Marketing Basics: 5 Strategies for Greener E-Commerce

Sustainable marketing is more than just “going green.” Here are some strategies to help market your e-commerce business to a climate-conscious audience.

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Nostalgia Marketing: Statistics, Benefits, and Examples

Everybody loves feeling nostalgic. That’s why Nostalgia Marketing works. Know more about Nostalgia Marketing statistics, benefits, and examples by reading now.